- Service
Ecommerce SEO Agency
SEO Built Around How Online Shoppers Actually Buy
Generic SEO treats every page the same. An online store is different: thousands of product and category pages, variants that create duplicate content, and buyers who search with very specific intent. 1504 Technologies is an SEO agency for ecommerce businesses selling to UK shoppers, built around that structure rather than around a handful of blog posts.
We work across Shopify, WooCommerce, Magento and BigCommerce stores, fixing the technical issues that stop product pages from ranking and building the category and content structure that captures search demand at every stage of the buying journey.
We rewrite thin or duplicated product copy, structure category pages around how buyers actually search, and make sure your best-selling lines aren't competing with each other in the same search results.
Faceted navigation, pagination, out-of-stock pages and variant URLs all create crawl and indexing problems unique to ecommerce. We audit and fix these so search engines can find and rank the pages that drive revenue.
We map commercial and informational keywords across your full catalogue, not just a handful of flagship products, so categories you haven't prioritised yet start pulling their weight too.
Product, review and offer schema help your listings stand out in search results with pricing, ratings and availability, improving click-through before a shopper even reaches your site.
Why Ecommerce Stores Choose Us
We treat SEO as a revenue channel, not a traffic metric. That means prioritising the product and category pages that are closest to a sale, not just the pages that are easiest to rank.
- More organic traffic to product and category pages
- Fewer duplicate-content and indexing problems
- Rankings built around buyer-intent search terms
- Reporting tied to revenue, not just visits
We report monthly on rankings, organic traffic and the pages driving the most commercial impact, so you can see what SEO is actually contributing to the business, not just where you rank.
Ecommerce SEO Services We Deliver
Remote delivery, built around your market
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Frequently Asked Questions About Ecommerce SEO
Technical fixes to crawl and indexation issues can show movement within 4 to 8 weeks. Category and product page rankings for competitive commercial terms typically take 3 to 6 months to build, and migrations need 1 to 2 months of post-launch monitoring before rankings stabilise.
Product and category page optimisation, technical SEO for faceted navigation and crawl issues, keyword mapping across your catalogue, and structured data for rich results, reported monthly against commercial impact.
Yes, we work across Shopify, WooCommerce, Magento and BigCommerce stores, fixing the technical issues specific to each platform rather than applying a generic SEO checklist.
A dedicated SEO lead manages your account and reporting, prioritising fixes by the commercial impact of the pages they affect.
How We Approach Ecommerce SEO
Audit and opportunity sizing first, then the architecture and technical fixes underneath your catalogue, then the product and category content itself. Skipping ahead to content before the foundation is fixed just means rewriting it twice.
Thousands of near-duplicate product pages and multiple regions or currencies need prioritising by revenue impact, not a page-by-page rewrite. We build fixes into templates so they scale with your catalogue instead of against it.
Earning links into category and collection pages, not just the homepage, because that's where the commercial keywords actually need the authority.
Shopify, WooCommerce, Magento or BigCommerce: the technical detail changes by platform, the strategy doesn't. If you're specifically on Shopify, we've got a dedicated approach for that too.
- Our Clients
Partners in Success, Stronger Together
Explore the wide array of industries we've served, showcasing our versatile capabilities. Spotlighting the businesses we've partnered with, fostering mutually successful collaborations.
